Personalization APIs

Application of Personalization in Digital Experience solutions can support the ability to recognize a specific site visitor or also determine characteristics of a user based on previous purchases, products or pages viewed, or other attributes based on a user profile. Personalization then selects content that is appropriate for that profile.

For example, if a visitor belongs to a particular geographic region, targeted content specific to that region can be personalized to the visitor. If a person has a high salary range, region code, or other information, Personalization can be configured to retrieve information about a commercial website premium product. The page is assembled with the personalized information, and the visitor sees a personalized page.

Visit the following Help Center documentation to learn more: Personalization

As of HCL Digital Experience CF204, the following types of rules or artifacts are enabled via REST:

• Rules

  • Visibility Rules
  • Profiler Rules (updated with CF204)
  • Selection Rules (updated with CF204)
  • Embedded WCM Selection Rules (new with 204)
  • Binding Rules (new with CF205)

• Folders

• Dynamic Properties

All of the GET, GET all, UPDATE, CREATE and DELETE operations are enabled via the APIs.

Note

APIs are in beta stage at this time - changes are possible until finalized.

With HCL Digital Experience CF204, the PZN Java API was extended to return the evaluated page when using a custom application object.

The method signature is: Interface com.ibm.websphere.personalization.PznPortletRequestObjectInterface.

Example:

   /* 
     * Return the serialize ObjectID of the evaluated page
     */
    public String getEvaluatedPage();